| Sr.
No. |
Topics |
| 01
|
Retailing – Problems and Prospects |
| 02
|
Rural Marketing – Emergence, Issues and trends |
| 03
|
Marketing of Tourism & Hospital Services |
| 04 |
SMS
Marketing |
| 05
|
Marketing
of Life Insurance in
India |
| 06
|
Experiential
Marketing |
| 07
|
In-film
Advertising & Product Placement |
| 08
|
Oddball
Advertising – Newer media tactics |
| 09
|
Key
Account Management & Customer Relationship Management
|
| 10
|
In-Shop
Entertainment |
| 11
|
Lifestyle
Marketing |
| 12
|
Marketing
of Mutual Funds in
India |
| 13
|
Marketing
of Banking Services |
| 14
|
Role
of POPS & Visual Merchandise in Impulse Purchase
|
| 15
|
Brokerage
Business with reference to Stock Market |
| 16
|
Financial
Market in
India with due weight on Stock Markets,
Terminologies / proverbs use in Stock Market |
| 17
|
New
Issue Market (Initial Public Offer) and Public Issue Procedure
|
| 18
|
Types
of Financial Assets & Sources of Financial Information
|
| 19
|
Market
Index (its construction, usefulness, movement etc.)
|
| 20
|
Money
Market |
| 21
|
Consumer
Finance |
| 22
|
Basic
Consideration for Success in Investment, Qualities for Successful
investing, Common Errors in Investment Management
|
| 23
|
Approach
to Investment Analysis with Explanation of Investment Risk
|
| 24
|
Capital
Market |
| 25
|
Intermediaries
of Capital Market like Depositories, Underwriters etc. |
| 26
|
Trading
in Stock Market |
| 27
|
Listing
of Securities |
| 28
|
Primary
Market Secondary Market Derivative |
